# Chapter

## What is a chapter used for?

Chapters can be added anywhere in your demo to provide context, [capture leads](https://interactively.gitbook.io/interactively-docs/build/chapter/form), [gate content](https://interactively.gitbook.io/interactively-docs/build/chapter/form), [add conditional branching](https://interactively.gitbook.io/interactively-docs/build/conditional-branching), add call-to-actions (CTAs), and [embed widgets](https://interactively.gitbook.io/interactively-docs/build/chapter/embed).

### How do I add a chapter to my demo?

In <kbd>**Edit**</kbd> mode:

**Option 1:** Click <kbd>Chapter</kbd> in the toolbar

**Option 2:** Click <kbd>+</kbd> in between two steps

**Option 3:** Click <kbd>+ Add Step</kbd> at the top of the left panel, then select **Chapter** from the list

## Chapter Settings

### Can I customize chapters?

Yes! You can customize your chapter's theme, blur intensity, alignment, and add a title, subtitle, and call-to-action (CTA) buttons.

### Call-to-action (CTA) buttons

Add customizable CTA buttons to your chapter that link to other steps in your demo or external links, such as a calendar booking page.

### [Conditional Branching](https://interactively.gitbook.io/interactively-docs/build/conditional-branching)

Include multiple CTA buttons, each guiding users down different paths in your demo, for a more personalized experience.

### [Forms](https://interactively.gitbook.io/interactively-docs/build/chapter/form)&#x20;

Add forms to collect visitor information such as name, email, company details, and feedback. Learn more about forms [here](https://interactively.gitbook.io/interactively-docs/build/chapter/form).

### [Embeds](https://interactively.gitbook.io/interactively-docs/build/chapter/embed)

Embed external tools and widgets directly into your Interactively demo. Learn more about embeds [here](https://interactively.gitbook.io/interactively-docs/build/chapter/embed).