Visitors

Identify visitors engaging with your Interactively demos, enrich their data, and track their activity.

Visitor-Level Engagement is available with our Growth and Enterprise plans.

Visitors Page

The Visitors page contains a complete list of users who have engaged with your demos. Identified visitors will have their name and email displayed, while anonymous visitors will be assigned a unique ID number. Click into a visitor to view their Visitor Profile.

In the Visitors page you can:

• Filter and sort visitors by name, last activity, steps, sessions, total time, and time frame.

• Export a .CSV file of your visitors.

Visitor Profiles

A Visitor Profile is created each time a new user engages with your demo and is enriched with firmographic data. With Identity Resolution, their profile is updated in real-time with engagement data, providing a centralized and comprehensive view of their interactions.

How do I view a visitor's profile?

To view a visitor's profile, click on their name in any of the following locations:

• The Visitors page (left sidebar)

• The Visitors, Link Activity, and CTA Clicks sections of the Analyze tab of a demo

• A Company Account's profile

• A Link Activity notification

What visitor data is enriched?

Once a visitor is identified, their profile is enriched using Interactively's Advanced Enrichment.

The following attributes are enriched for visitors:

• Email address

• Company

• Company domain

• Location

• Industry

• Social media URLs

Note: If a visitor has not been identified, their profile will display a unique ID number instead of a name.

What engagement data is tracked in a visitor's profile?

Visitor profiles provide valuable insights into your users and help identify high-intent buyers. Engagement data is updated in real-time and includes:

Session Summary

• Total time: The total time a visitor spends engaging with your demos.

• Total steps: The total number of steps completed across all of your demos.

• Total sessions: The total number of visits across all of your demos.

• Completions: The total number of demos where the visitor reached the final step.

Demos

• Demos visited: All demos that the visitor has interacted with.

• Sessions: The total number of visits across all demos.

• Steps: The total number of steps completed across all demos.

• Time spent: The total time spent interacting with all demos.

• Last activity: The time elapsed since the visitor last interacted with one of your demos. Hover over this to view the exact date and time of their last interaction.

Sessions

• Date: The date and time of each visit to your demos.

• Time spent: The total duration of each session.

• Steps: The number of steps the visitor completed out of the total steps in your demo.

CTA Clicks

• CTAs (Call-to-Actions) and their associated URLs clicked across all demos.

• Clicks: The total number of clicks on the CTAs.