> For the complete documentation index, see [llms.txt](https://interactively.gitbook.io/interactively-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://interactively.gitbook.io/interactively-docs/track-and-analyze/demo-performance-analytics.md).

# Demo Performance Analytics

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Demo Performance Analytics are available on our **Pro**, **Growth**, and **Enterprise** plans.
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## Analytics Dashboard

To access your Analytics Dashbaord, click on the **Analytics** tab in the left sidebar. There, you'll get an overview of visitor engagement trends within your individual demos, demo groups (tagged with the same label), or your entire workspace.&#x20;

### What performance metrics are tracked?

<table><thead><tr><th width="216">Metric</th><th valign="middle">Description</th><th data-hidden></th></tr></thead><tbody><tr><td>Unique visitors</td><td valign="middle">The total number of users who reach step 1 of your demo</td><td></td></tr><tr><td>Engaged visitors</td><td valign="middle">Unique visitors who advance 1+ steps in your demo</td><td></td></tr><tr><td>Time spent per session</td><td valign="middle">The average time a user spends on the browser tab with your demo open</td><td></td></tr><tr><td>CTA clicks</td><td valign="middle">The total number of visitos who clicked on a CTA during your demo</td><td></td></tr><tr><td>Click-through rate</td><td valign="middle">The percentage of engaged visitors who clicked a CTA during your demo</td><td></td></tr><tr><td>Completion rate</td><td valign="middle">Percentage of unique visitors who reached the final step of your demo</td><td></td></tr></tbody></table>

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Use the data filters to view analytics for a specific demo, label groups, time-period.
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## Analyze Tab

You can also see a demo's performance metrics when you click into that demo and go to the <kbd>**Analyze**</kbd> tab.&#x20;

[**Advanced Analytics**](/interactively-docs/track-and-analyze/advanced-demo-analytics.md) such as Step Analysis, [Visitors](/interactively-docs/track-and-analyze/visitors.md), [Account-Based Engagement](/interactively-docs/track-and-analyze/account-based-engagement.md), [Form Submissions](/interactively-docs/track-and-analyze/form-submissions.md), CTA Clicks, and [Link Activity](/interactively-docs/track-and-analyze/track-link-activity.md) can be accessed on our **Growth** and **Enterprise** plans.

## Download CSV

You can export your performance analytics as a .CSV file at any time by clicking the <kbd>Download CSV</kbd> button in the top right corner of the **Analytics** page.
