Interactively Documentation
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  • Share
    • Website Embed
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  • Track & Analyze
    • Demo Performance Analytics
    • Advanced Demo Analytics
    • Visitors
    • Account-Based Engagement
    • Form Submissions
    • Track Link Activity
    • Identity Resolution
    • Advanced Enrichment
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On this page
  • Step Analysis
  • What insights can I gather from the Step Analysis?
  • CTA Clicks
  • Link Activity
  • Visitors
  • Accounts
  • Form Submissions
  1. Track & Analyze

Advanced Demo Analytics

Learn more about the powerful analytics and engagement data available at the demo level.

PreviousDemo Performance AnalyticsNextVisitors

Last updated 3 months ago

Advanced Analytics are available on our Growth and Enterprise plans.

In the Analyze tab, you can view , along with , , , , , and .

Step Analysis

Track step completion rates in your demo and identify where visitors drop off using Step Analysis. Use these insights to better understand your users and optimize your demo for higher engagement and conversion.

What insights can I gather from the Step Analysis?

Hover over each step to reveal:

  • View rate: The total unique views for the step.

  • Drop-off: The percentage and number of viewers who exited after the previous step.

If the step features , hover over it to reveal:

  • View rate: The total unique views for the step.

  • Drop-off: The percentage and total number of visitors who exited after the previous step.

  • Branches: The different paths and their destinations.

  • Visitor engagement: The percentage and total number of visitors who selected each path.

CTA Clicks

See who clicked on a call-to-action (CTA) button during your demo. There are three types of CTAs included in this metric:

  • Chapter link buttons

  • Watermark

  • Logo on the share page

In the Analyze tab of a demo, navigate to the CTA Clicks section to view:

  • CTA: CTAs clicked by both identified and non-identified users

  • Clicks: The total number of CTA clicks

Link Activity

To view all share links for a demo, go to the demo’s primary link Analyze tab and navigate to the Link Activity section. Click on any share link to open its dedicated Analyze page for detailed activity and engagement data.

Visitors

  • Last Activity: The time elapsed since the visitor last interacted with this demo. Hover over to view the exact date and time of their last interaction.

  • Time spent: The total time spent interacting with this demo.

  • Steps: Total number of steps completed in this demo.

  • Sessions: The total number of visits to this demo.

You can also click on the visitor's name or ID number to access their enriched profile, which provides detailed analytics and engagement data.

Accounts

  • Intent Data: The level of interest shown by the company (very high, high, moderate, or low).

  • Visitors: The total number of visitors from the company account who engaged with your demo.

  • Sessions: The total number of visits made by all visitors from the company account.

  • Total Time: The cumulative time spent by all visitors from the company account interacting with your demo.

  • Last Activity: The time elapsed since a visitor from the company last interacted with the demo. Hover over to view the exact date and time of their last interaction.

Click on the company’s name to access its enriched profile, which includes detailed analytics and engagement data.

Form Submissions

  • Date submitted: The date and time of the submission

  • Response: The visitor's response, along with the type of form field (email, text, or multiple choice).

Track the activity of the and every created for a particular demo.

To learn more about tracking Link Activity, click .

In the section of Analyze, view both identified and unidentified visitors who engaged with your demo and their:

To learn more about Visitors, click .

In the section of Analyze, you can view the company accounts that engaged with your demo, along with the following metrics:

To learn more about our Account-Based Engagement feature, click .

into your demos to gather valuable information from viewers, such as names, emails, company details, feedback, and more.

To view form submissions for a demo, go to the section in Analyze, where you'll see:

Learn more about Form Submissions .

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Visitors
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Accounts
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Add forms
Form Submissions
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Demo Performance Analaytics
Conditional Branching
Step Analysis
CTA Clicks
Link Activity
Visitors
Accounts
Form Submissions
Primary link
Custom share link